The classroom in the room when you build.
An authentic teacher-and-leader perspective for product teams — so what you ship survives a real lesson, not just a demo.
You can't user-test your way to classroom credibility.
For product & growth teams
Run all the research you like — if no one on the team has taught the lesson, you'll keep shipping features teachers quietly switch off.
For founders
School buyers can smell a product built without classroom reality. You need a credible voice who's lived it to sense-check claims and earn trust.
A standing classroom voice in your process.
Classroom testing
Real lessons, real pupils — feedback on what works at the chalkface, not in the boardroom.
Feedback synthesis
Turning messy teacher reactions into clear, prioritised product direction.
Go-to-market sense-checking
Pressure-testing positioning and claims before they meet a sceptical school buyer.
Roadmap advisory
A recurring classroom perspective in your planning — not a one-off review.
A voice that's rare on both sides.
Most advisers have either built product or taught — not both. This bridges them, which is exactly where school edtech tends to break.
Building for schools? Put the classroom in the room.
Tell me what you're shipping and I'll tell you where a real lesson will break it.
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